The Cricket match is something like evening tea snacks which audience don’t want to skip. Recently, OTT platform Hotstar mark the date on May 12 as the sudden rise in registration is unparalleled during the VIVO IPL 2019 final.
Hotstar viewer reach touches 18.6 million concurrent and this miracle happens during the IPL 2019 final match between Mumbai Indians and Chennai Super Kings in Hyderabad. The achievements of this season once again prove to Hotstar being the most preferred sports destination for the country.
Let me inform you that, earlier during the match between Mumbai Indians and Royal Challengers Bangalore, Hotstar reach touched 12.7 million concurrent.
While speaking about the Hotstar registers during VIVO IPL 2019, Varun Narang said, “At Hotstar, we have an innate belief in delivering a game-changing viewing experience to our consumers through ideas that challenge the status quo. The achievements of this season once again bear witness to Hotstar being the most preferred sports destination for the country.”
He also stated that With technology as our backbone and our all-round expertise in driving scale, we are confident we will continue to break global records and set new benchmarks with each passing year.
Before starting the VIVO IPL, Hotstar to target 300 million unique viewers. Not only Hotstar gained excess 300 million reaches but also getting a 74 percent rise in watch time. Apparently, it has grown as compared to the previous year.